We are Herh Fuah Sabah Sdn Bhd, a company primarily involved in the Fast-Moving Consumer Goods (FMCG) distribution and wholesale industry in Malaysia. Founded in 1976, we have grown into one of Sabah’s established FMCG distributors, with strong operations based in Kota Kinabalu and Tawau. Our core business focuses on the wholesale distribution of FMCG products. We serve as the sole distributor for various consumer brands and also support sales and marketing activation to help build and grow them in the market.
We distribute a wide range of products, including food and beverages, personal care items, pet products, and household and sundry consumables. In addition, we also develop and manage our own house brands, including Adiputri, Monas, and Venerro. Beyond distribution, we are actively involved in modern trade channels, retail market penetration, warehousing, logistics, and strengthening our supply chain network across East Malaysia. According to our registered business nature, we operate as a wholesale provider of confectionery and sundry consumable goods, focusing on delivering reliable distribution services and long-term value to our business partners.
Herh Fuah Sabah Sdn Bhd is a leading FMCG distributor and wholesale supplier in Sabah, specializing in food, beverages, household, and consumer products across East Malaysia.